mentoring, wisdom

2 Minutes vs 2 Hours.

AB - Single Post
Chip Conley
October 28, 2019
Context is everything. The rule of thumb for social media videos is to keep them less than 2 minutes. And, yet, there’s a plethora of podcasters aping my friend Tim Ferriss whose interviews are nearly 2 hours. If you have a message, understand the context. Empathize with the recipient. It's Monday: that’s why I’m gonna keep this one short. LOL.

Context is everything. The rule of thumb for social media videos is to keep them less than 2 minutes. And, yet, there’s a plethora of podcasters aping my friend Tim Ferriss whose interviews are nearly 2 hours.

If you have a message, understand the context. Empathize with the recipient. It’s Monday: that’s why I’m gonna keep this one short. LOL.

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