Big Magic, Little Magic.

May 11, 2021

Big Magic, Little Magic.

May 29, 2023

In our work at the Academy, there is a lot of big magic. From the moment you walk in, the big magic of the place, Baja, envelops you. The oceanfront home, the empty sand beach feels like an LA lifestyle that is just beyond the means of normal people. Then, whales start breaching, huge eagles fly by, big ideas are shared and you are left thinking 'this shit is crazy.'

It is, then, the turn of the little magic. The staff who sing in the kitchen, the fact that people remember your name, that they know what you like to eat, that they share a laugh with you in the morning. Everything is cared for, every detail is lovingly attended to. You feel welcome, you feel seen in this place of big magic. Even if like me it is a million miles from what you expect from your 'normal life.'

Chip and Oren are unparalleled architects of BIG magics, that is what brings people to Baja.

Christine, with her experience design mind, with her energy and eye to the little things, her obsession with team, culture and joy is the architect of so much of our little magics.

And that is what keeps a little bit of everyone in Baja.

How do you create a balance between big magic and little magic in your own life?

Go deeper with a workshop, in person or online.

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