Bob Laura

Bob Laura brings 25 years of financial advising and decades of deep psychological insight to the retirement space. A former social worker turned thought leader, he’s sat knee-to-knee with thousands of retirees, helping them navigate the invisible side of retirement: identity, purpose, and connection.

Author of five bestselling books including Naked Retirement, How Much Money Do I Need to Retire?, and The New Retirementality, which have helped people prepare for life’s biggest transition.

Founder of the Retirement Coaches Association and creator of the Certified Professional Retirement Coach designation

Contributor to Forbes and featured in The Wall Street Journal, The New York Times, CNBC, and USA Today

Pioneer in blending behavioral economics, positive psychology, and practical planning to redefine retirement readiness