Are we not well? We are Ego. Be prepared for a Chip Conley cultural rant. It was 2008 when Gwyneth Paltrow fused beauty and health into a lifestyle brand called Goop. Stephen Colbert famously called it “luxury pseudoscience for rich people,” but most of us shrugged at Gwyneth’s Goop. It felt pretty niche. But somewhere ...
From Wellness to Looksmaxxing: A Devo-lutionary Spiral

